Category: Uncategorized

“We’ll Be Seein’ ya” and other commonly used phrases

Reading time:

I heard this phrase for the first time in a while, and it made me laugh. We all have little phrases like this we commonly say. This isn’t one of mine, though likely I have plenty I don’t even realize I am over and misusing.

How many times do we use phrases like that out of habit when they don’t really apply. The most common I hear is “How you doing?” when you first start talking with someone. Bank tellers, cashiers and other people you really don’t know really don’t care how you are doing, but this is the first thing that gets said. Usually, the response is “fine” or “great” and then you ask them back how they are. Pleasantries aside you get down to the intended conversation. Do we say these things really to be pleasant, or simply out of sheer habit? I have a friend who’s dad has made it his personal joke to respond to this common question with “terrible,” “just awful” or something similar to catch people off guard.

phrases

I don’t watch a lot of TV these days, at least not general TV for the sake of just watching. When I do, I like to catch a few particular shows if they happen to be on. I hate reality shows in general, I find no desire to watch people argue about things that really don’t matter and basically put on a strange act to try and garner the most camera time in their 15 minutes of fame. There are a few that I enjoy though that I don’t know if they really fall under “reality shows” but the generally get typed like that. They are the shows that actually do something good with their funding, like Extreme Makeover: Home Edition and the car shows like Overhaulin’ and Trick My Truck.

It is on the last show mentioned, Trick My Truck, that the shop owner gives a corny little speech at the end about how they are happy to have helped the trucker by making his truck something special. At the end of his speech, he always uses his signature sign off, “We’ll be seein’ ya.” Some writer obviously decided the show needed that endearing little phrase at the end to tie them all together. I prefer to use the opportunity to jump ahead 30 seconds on my DVR if I happen to have some show time in memory from pausing earlier, which I usually end up doing because of the common kid-based interruptions.

phrases

To give him credit, in this case, he is actually referring to him and his “crew” when he says “we’ll” so the phrase actually works. What made me laugh this morning is when an individual uses the phrase. It was just two guys chatting outside the convenience store that had obviously bumped into each other when filling up or grabbing a fountain drink. I happened to be walking buy when the “We’ll be seein’ ya” popped out and they parted ways. I laughed inside and actually thought about looking around and behind him and asking, “where are the other people?” I know, petty and not all that funny, which is why I actually didn’t do it.

Brian Regan, the comedian I have mentioned several times on this site has a great bit about the “you too” misuse. In his joke, he talks about a taxi driver wishing him a nice flight and a waiter wishing him a nice meal, and how his habitual response of “you too” just not fitting those kinds of situations. I crack myself up when I incorrectly say something completely of habit because I think back to this joke. Isn’t it a lot like when young kids make that oh so embarrassing
a mistake of calling their teacher “mom” for the first time?

We are creatures of habit, and our speech is laden with little idiosyncrasies like this. What are your some of your favorites?

Amara’s Yaoure drilling fills in the gold gaps

Reading time:

“The drilling results from Yaoure increase our conviction in the accuracy of the resource model and the results from the first boreholes drilled into the ‘information gaps’ highlight the potential to expand Yaoure’s 6.3 million ounce resource base further. I am confident that a significant proportion of waste will be converted to mineralised material, reducing the strip ratio (currently 5.2:1 in the 8Mtpa scenario) and further increasing Yaoure’s strong economics. With five DD [Diamond Drill] rigs and one RC [Reverse Circulation] rig on site, and ramping up to eight DD rigs in the near term, I believe Amara is undertaking the largest drilling campaign in Africa. I look forward to maintaining regular news flow from Yaoure over the coming months, culminating in two Mineral Resource updates in H2 2014.”

So says John McGloin, Amara Mining’s Executive Chairman on the latest drilling results on the junior gold miner’s very prospective Yaoure gold project in Cote d’Ivoire.

As McGloin points out in the statement, drilling into the ‘information gaps’ – i.e. areas where lack of previous drilling information meant they had had to have been been classified as waste – confirms deposit continuity and should lead to a further increase in what is already one of the best recent gold resource finds in West Africa. Indeed, as we have pointed out before on Mineweb, the success in proving up scale of resource definition at Yaoure has relegated the company’s previous flagship gold deposit at Baomahun in Sierra Leone to the back burner. Amara doesn’t have the resources or current financial strength to concentrate on both projects simultaneously – even though Baomahun remains a significant deposit in its own right – and is rightly concentrating its efforts where it sees the greater potential. And it should not be forgotten too that with its new mining code, Cote d’Ivoire is nowadays perhaps the most mining supportive nation in the whole of West Africa.

Amara reports that the first 26 DD results have served to confirm the continuity of the deposit and the moderate grade nature of the Yaoure Central zone along strike and at depth, with localised high grade zones, while results from the remaining seven RC holes in the first phase of the in-fill drilling programme continue to confirm the high grade nature and continuity of the CMA zone. More details of the latest drilling are available on the company’s website – www.amaramining.com Much of the recent drilling has been concentrated on the ground beneath the old Yaoure open pit which had not been able to be drilled until this area had been dewatered, thus allowing access for the drill rigs – hence the aforementioned ‘information gaps’.

Amara has already delivered a Preliminary Economic Assessment (PEA) for Yaoure earlier this year and is working towards delivering a full Pre-feasibility study (PFS) in Q1 2015. It already reckons that the project has the potential to be one of the top 10 gold mines in Africa by production and top 50 in the world and a likely further resource increase should enhance this position.

The PEA looked to average gold production of 325,000 oz/year over a 12 year mine life and all-in sustaining costs as low as US$691 per ounce. On this assumption, the headline 8 million tonne/year ore scenario delivers an IRR of 32% at a gold price of US$1,250 per ounce and an NPV of US$688 million.

The company thus reckons that Yaoure is one of the few development projects in West Africa that remains resilient at low gold prices, with an IRR of 23% at US$1,100 per ounce. The project is flexible and Amara says it delivers similarly strong returns over a range of alternative throughput scenarios. The compelling economics are driven by the excellent existing infrastructure in Côte d’Ivoire, with low cost hydro-electric power from the Kossou dam (5km from site) and a dual carriageway highway to within 40km of site. With 80,000 metres of drilling planned in 2014, there is expected to be strong exploration upside potential on the current NI 43-101 compliant 6.3 million ounce resource base.

Amara’s producing Kalsaka/Sega gold mining operations in Burkina Faso will be completed this year, but there now seems to be an air of optimism overhanging the company which perhaps was not present as recently as a year ago – and that is virtually all down to the positive drilling results and economic scenarios coming out of Yaoure.

Why An Integrated Marketing Strategy Is Vital To Success

Reading time:

While the number of internet users is increasing by the day, marketers would be wise to not forget those who don’t use the internet either at not as often as others, and create integrated campaigns featuring offline and online marketing collateral to reach their target audience.

A recent report from The Pew Research Center shows the latest Demographics of internet users (chart below) and as I am apt to do, I am going “behind the numbers” to illustrate the fact that marketers and advertisers alike need to always integrate their messages across offline and online channels.

market inter 3

Ok, let’s start with the younger crowd, those ages 18 to 29. Not surprisingly they’re leading the way when it comes to internet usage (95%). So naturally the conclusion a marketer and advertiser could make from this data is their campaigns need to be focused on online, right? I mean, the numbers don’t lie. 95% of people 18 to 29 use the internet and if I’m a marketer or advertiser and this is my target demographic, I am going to focus most, if not all of my attention and more importantly, budgets on online and in the digital space.

Well before you go put all your marketing budgetary eggs in the digital and online basket, you may want to consider this little nugget: A study conducted in 2010 by Experian found that the second most like audience to engage and be responsive to direct mail are those in 15 to 24 age bracket. (Yes I know it’s not the same age demo but it’s close enough and you know it, so spare me the “But Steve…” comments.) The audience most likely to engage via direct marketing is the 65+ demo, which stands to reason.

But the fact that such a young demo is so attentive to direct mail kind of adds fuel to my “integration is key” fire, doesn’t it?

Now conversely, let’s look at the 50+ demo… As you can see from the chart the 50 to 64 group “holds the line” so to speak in terms of internet usage compared to their younger brethren. But the number is lower and since people do get older (I know, breaking news right?) that number will naturally go down, yes? And in the 65+ group there is a marked decline, all the way down to 42% stating they use the internet. So naturally the conclusion a marketer and advertiser could make from this data PLUS the aforementioned affinity for direct mail, is their campaigns need to be focused on offline, right?

Two words: Baby Boomers

market inter 3You know these folks, they’re the ones born between 1946 and 1964 which means the first of he Boomers turned 65 this year (better get them a direct mail piece right away). Seriously, look at this then tell me if you ONLY want to focus on offline strategies to this demographic:

16.5 million baby boomers use social media sites like Facebook, Twitter, and MySpace.
The fastest growing demographic of Facebook users is the boomer generation.
Facebook usage for boomers doubled in one year from 2009 to 2010.
Of course you can’t mention Baby Boomers without mentioning the fact that they spend… a lot. And they’re going to continue to spend.

From an online article 2011: The Year of the Baby Boomer on Aol.com:

“…spending by the 116 million U.S. consumers age 50 and older was $2.9 trillion last year — up a whopping 45 percent in the last 10 years. Meanwhile, the 182 million people market inter 3younger than age 50 spent $3.3 trillion last year — up just six percent in the same decade,” according to an analysis of U.S. Bureau of Labor Statistics data conducted by The Boomer Project for USA Today.

The key or bottom line or however you want to sum all this up is there will always… ALWAYS be a need for integration. A need, hell it should be a mandate in my oh-so-humble opinion, for marketers and advertisers to integrate offline and online strategies, to have them work in perfect harmony, each supporting the other.

Ok, what do you think about all this?
What are your thoughts on integration?
Have you created integrated campaigns and if so, how did they turn out?

Las Vegas Vacation Ideas

Reading time:

You want to take a trip to the desert, and Las Vegas awaits your arrival fully equipped with food, fun and splendor. But, if you don’t want to find yourself dawdling around the casinos for hours on end wondering what to do with your weekend, take a quick minute during check-in to ask the concierge about fabulous shows, such as Cirque du Soleil, and classy restaurants, such as Mon Ami Gabi at the Paris hotel and casino.


Cirque Du Soleil Performances

Always check ahead for any Cirque du Soleil shows that pique your interest. Visit cirquedusoleil.com to see previews for all running shows. Also check for online discounts that are applicable with codes and/or online booking. If you’d like to see the Beatle’s Love performance at The Mirage Hotel and Casino, visit the hotel’s website and search for coupons; you could save a bundle on great seats if you take a few minutes to browse.

Top Dining Locations

Mon Ami Gabi at the Paris hotel and casino is probably the most affordable, luxurious eatery you will come across. If you love big portions and decent prices, head over to the two-story Cheesecake Factory inside Caesar’s Palace. For succulent American cuisine and a 9,000 bottle wine tower, head over to Aureole at Mandalay Bay.

Las Vegas Shopping

The magnanimity of the malls in Las Vegas hotels still manage to astound visitors even visiting the city several years in a row. Planet Hollywood, Ceasar’s Palace and the Bellagio feature a few of the most grand malls in the entire city so reserve at least one afternoon for a walk-through, even if you’re not a shopaholic. If you want to be more adventurous, take a helicopter ride above Las Vegas to see Hoover Dam, ride the roller coasters at New York New York and Stratosphere or take a tour of the noted Little White Wedding Chapel. Remember that visiting Las Vegas during the week can save you a lot of money on hotels. Try booking through sites such as tripreservations.com Monday through Thursday and you may come across deals as inexpensive as $50 per night.

Spread The Word About World Diabetes Day

Reading time:

Yes…..the World Diabetes Day is almost here again…..90 years ago INSULIN was discovered….

Insulin…..the life line that keeps my child and all the other children and adults living with Type 1 diabetes ALIVE.

November 14 – World Diabetes Day marks the birthday of Sir Frederick Banting who along with Dr. Charles Best, Dr. John Macleod and Dr.James Bertram Collip co-discovered insulin.

Thanks to them TODAY people with Type 1 diabetes like my son have a chance to live long and healthy lives….it does require lots of sacrifice and many obstacles, but …..they have a HOPE…..CHANCE….REASON not to give up.

As a mom of a child with Type 1 diabetes it is important to me to spread awareness about this awful disease that is part of daily lives for so many children and adults.

Spread The Word About World Diabetes Day

World Diabetes Day (WDD) is celebrated every year on November 14…World Diabetes Day campaign is led by the International Diabetes Federation (IDF) and its member associations. It engages millions of people worldwide in diabetes advocacy and awareness.

World Diabetes Day became an official United Nations Day in 2007 with the passage of United Nation Resolution 61/225. The campaign draws attention to issues of paramount importance to the diabetes world and keeps diabetes firmly in the public spotlight.

This year is the second year of a five-year campaign that will address the growing need for diabetes education and prevention programs.

World Diabetes Day is celebrated worldwide by the 212 member associations of the International Diabetes Federation in more than 160 countries and territories…..all Member States of the United Nations…..as well as by other associations and organizations….companies…..health care professionals and most of all…..people living with diabetes and their families.

World Diabetes Day symbol is BLUE CIRCLE – the global symbol for diabetes which was developed as part of the Unite for Diabetes awareness campaign. The logo was adopted in 2007 to mark the passage of the United Nations World Diabetes Day Resolution.

The significance of the blue circle symbol is overwhelmingly positive. Across cultures the circle symbolizes life and health. The color blue reflects the sky that unites all nations and is the color of the United Nations flag. The blue circle signifies the unity of the global diabetes community in response to the diabetes pandemic.

Spread The Word About World Diabetes Day

Diabetes is a terrible disease….disease that many people whose lives haven’t been touched or affected by diabetes especially Type 1 diabetes…..don’t understand.

It is important to educated people about diabetes…..it is important to share the awareness.

There is NO WAY to prevent your child from Type 1 diabetes….it comes as a thief in the middle of the night and robs your sweet child of it’s carefree childhood….affects your entire family….turns your life upside down….

…..Type 1 diabetes education and awareness helps families and children to get the WINNING hand….to get a piece of mind…

If you are a parent of a child with Type 1 diabetes you know that the fear and worry always stays with you no matter how old your children are, but we have a hope….that one day….

…there will be a CURE….

….so lets get together and celebrate WORLD DIABETES DAY….together as one….and Imagine world without diabetes.

As a part of World Diabetes Day I nominated my son Trevor to be Diabetes Champion…..because he’s mine….

Universal City Walk Information

Reading time:

Universal Studios City-walks in Hollywood, California, and Orlando, Florida, are free access areas of shopping, dining and entertainment, based around the attractions of Universal Studios theme parks.

Universal City Walk Information

Dining

From the Bubba Gump Shrimp Co. to the Hard Rock Cafe, City-walk has a place for everyone. Orlando’s NASCAR Sports Grille and Pat O’Brien’s NBA City satisfy the sports fans, while Hollywood has Bucca di Beppo and Wolfgang Puck. Both also have quick dining areas for families running between events and movies.

Shopping

Along with the Universal Studios Store, try the dozens of other eclectic shops and outlets such as the Endangered Species Store, Fossil or Things From Another World.

Movies

Both City-walks have cinemas with more than 18 theaters, all with stadium seating. Check out the IMAX at Hollywood, and look for special dinner and a movie deals at both parks.

Universal City Walk Information

Must See Entertainment

In Florida, the must-see show is the Blue Man Group at its theater near the Hard Rock Cafe. California’s iFly Hollywood offers indoor skydiving. Both parks have live concerts and fireworks.

Tips for Travelers

While vacationing in California or Florida, try to hit the City-walk several nights for dinner and shows. Because it isn’t a theme park with high admission prices, it’s always better to fit in events into the schedule and come back other nights.

Google Unveils Its First Google Wallet Customer

Reading time:

I doubt very much Frank and Estelle will follow in their paranoid, self-absorbed, cheap-wedding-invitation-buying son’s footsteps but it looks like he is the perfect poster-child for the Google Wallet, don’t you agree?

I wonder if the Soup Nazi will accept payments via the Google Wallet? George may want to look into that but be that as it may the Google Wallet looks pretty damn cool, if I may be so technical.

Google Unveils Its First Google Wallet Customer

Seriously though, this is just another example of the massively exploding field of Mobile Marketing and Mobile Advertising and just Mobile in general. Way back in June, before anyone care about Chaz Bono and his dancing prowess, I told you of The Rapid Rise Of Mobile Advertising And mCommerce. “The number of advertisers using mobile advertising has doubled in just two years and accordingly mCommerce is growing right along with it. Marketers need to grow along with it.”

Then in July I gave you Another Reason Why Marketers Need To Be Mobile. “… money transfers and NFC (Near Field Communications) transactions will hit $670 billion by 2015 – nearly three times as much as will be seen this year, $240 billion.”

Google Wallet is an app that will utilize NFC technology to make your phone your wallet… literally. It stores virtual versions of your existing plastic cards on your phone, along with your coupons, and eventually, loyalty and gift cards. Right now the app is will be only compatible with the Nexus S 4G by Google, available on Sprint®. But you know if this takes off, you can expect a wider range of options.

Google Unveils Its First Google Wallet Customer

And as for what kinds of partnering companies Google and Google Wallet is working with, they include issuing banks, mobile operators and merchants, among others. Retailers take note because under Google Wallet’s “open commerce ecosystem,” Google Wallet will establish APIs to enable transfer of offers, loyalty programs, receipts, and more at the point of sale.

Now Google Wallet has its supporters, including The Atlantic Wire who recently posted an article Why Mobile Payments Are More Than a Credit Card on Your Phone. In their article they tell of the potential advantages of Google Wallet, citing it’s faster, makes one more fiscally responsible and is actually educational because “mobile payment apps can educate you as you shop.”

And Google Wallet has its detractors as well… Why Google Wallet is an Epic Fail Waiting to Happen. In her article for nfcdata.com, the author says Google Wallet will be the next Google Wave, AKA a massive failure.

Google Unveils Its First Google Wallet Customer

As for me… it’s too early. It’s way too early. I know there will be a group of people who, for a myriad of reasons, the least of which being security, will be reticent to use their mobile phone as a credit card. I can surely appreciate the concern over security.

I also know it will be interesting to see how this all plays out and how, if Google Wallet is successful, who will be the next to jump on the proverbial bandwagon.

Oh yeah, I also know one other thing… and that is that even though George Costanza (Jason Alexander) is not technically in the Google Wallet commercial – meaning they used existing footage rather than shoot a whole new spot, it is markedly better than another Seinfeld cast member commercial done involving a major company…

About Camping Stoves With Griddles

Reading time:

A camping stove with a griddle – a flat iron pan that fits onto the stove – gives you the chance to deal with foods like canned meals, pancakes, smaller sausages and meats that a regular stove might not be able to handle.

Charcoal

Charcoal camp stoves with a griddle come in two varieties. The first has the griddle built into the stove, while the second uses a griddle that slides into the stove, but comes with other types of cooking surfaces. If you opt for a charcoal stove, you’ll need to purchase the coals in advance of your trip, but you can use any type of charcoal. You’ll also want to bring extra charcoal with you since the amount in the stove will only last for one cooking session.

About Camping Stoves With Griddles 1

Propane

Propane camping stoves with a griddle are more popular than charcoal because the attached can of propane lasts longer than a bag of charcoal. Some have the griddle placed on the side away from the burners with an additional heat source underneath the griddle, which allows you to use the burners and griddle at the same time or only use one at a time. Other models use two burners on the main part of the stove, with the griddle placed directly beside the burners. This type of stove uses one main heat source, which heats all burners and the griddle at the same time.

About Camping Stoves With Griddles 1

Do It Yourself

If you’re looking for something even more convenient to carry, then you should consider a do-it-yourself method by using a griddle pan like you would use in your home and a campfire. Made of cast iron or aluminum, the pan has a flat surface and two carrying handles. The pan slides directly onto the fire where it heats up slowly until you’re ready to use it. You simply put your food in the pan, which you place back on the fire. This is best for camping in remote areas accessible only by long hikes that make carrying one of the heavier propane or charcoal stoves less than ideal.

About Camping Stoves With Griddles 1

Legs

A few versions of griddle stoves come with legs. These stoves otherwise work exactly the same as their tabletop versions, with the advantage that you can set it up in any location. You also have the option of purchasing a stove with a work-space beside it or extra storage underneath the table.

warning

Warning

Avoid smoking around the stove. Ensure that the stove is put together properly and that there are no leaks in the line or tank. Parents should also be alert when small children are around; they can easily burn themselves on the griddle portion, which stays hot even after the stove is turned off.

Estancia La Paloma Camping in Puerto San Julian

Reading time:

The Puerto San Julian area of Argentina is popular with campers, particularly Estancia La Paloma. Not only does the area offer camping atmosphere at the lodge, but it also offers more basic camping through the Municipal Campground. Travelers to this area can try their hand at the local hunting, or simply enjoy the sites and sounds of the city. Estancia La Paloma is near Puerto San Julian, which has restaurants and shops.

La Paloma Riverside

Estancia La Paloma Camping in Puerto San JulianLa Paloma Riverside was built in 2004 as a place for guests traveling to the area specifically for hunting. The lodge was rated five stars by leading industry magazines and experts. It covers more than 7,800 square feet of space, including a 1,100 square foot living room. The lodge is open during the winter and summer months, and in the winter it schedules events in the living room near the fireplace. All of the rooms in the lodge have hunting themes, such as stuffed and mounted animals on the walls. The lodge itself has 10 separate guestrooms: six on the first floor and four on the second floor. The rooms on the second floor have balconies that overlook the water. The top floor contains its own bar with alcoholic drinks and a viewing area. All rooms have a private bathroom and two beds.

Camping Municipal

Estancia La Paloma Camping in Puerto San JulianCamping Municipal is the campground at Estancia La Paloma. The campground offers laundry facilities and hot showers, though guests must pay an additional fee to use those services. Each of the campsites comes with its own cooking area or fire pit. These fire areas are placed on top of metal pieces and raised off the ground to keep the food safe during cooking. Guests can contact the campground at 011 +001 02962 452806. It’s the only campground located in the area and it is separate from the lodge, meaning campground guests can access the lodge.

Activities

Estancia La Paloma Camping in Puerto San JulianTravelers camping at Estancia La Paloma have access to different activities. Guests of the lodge have the option of swimming in the outdoor swimming pool, or resting on the attached deck. The lodge also offers tours of the nearby woods and hunting trips. Guests of the campground can enjoy more than 1,000 yards of shoreline and watch the doves that gather in the area for food. These activities are open to all guests, including those staying at the lodge and those at the campground.

Fun Stuff to Do When Camping

Reading time:

Camping in the great outdoors. It’s an all-American past-time during the summer months. However, once you’ve driven several hours, set up camp and fed everyone, they may just look at you and say, “Now what?” With no Internet, video games or television to entertain campers, you will want to be prepared with several activities to help everyone enjoy their surroundings and appreciate the beauty of camping.

Fun Stuff to Do When Camping

Hiking

Grab the kids and head down the trail for some serious immersion in nature. Check your map for hiking trails, or find a guide book that will tell you the length and difficulty of the hike. Make sure to bring plenty of water and some snacks. Plan to take rest breaks frequently if the elevation is high or the trail is steep.

Fishing

Find a nearby pond, lake or river and bring your fishing pole along. Even if the fish aren’t biting, the conversation can be just as good. You’ll want to check on regulations for the area, and purchase a fishing license if needed before casting your line. If you’re in luck, you may enjoy some fresh trout for your dinner.

fishing1

Campfire Fun

Nothing says camping like that delicious combination of graham crackers, chocolate and toasty-warm marshmallows. Making s’mores around the campfire is great fun and delicious, too. Bring along your guitar and sing songs. Tell stories. Your kids will love to hear about the fun times you had as a kid, and you can all feel a shiver down your spines when someone tells a good ghost story.

Scavenger Hunt

Make up a scavenger hunt list of items that you can find near your camping spot. Give each camper a small paper bag and send them out to search. Organizing into teams of two or more is a good idea, and make sure that no one strays too far from camp.

Arts in the Wilderness

Arts in the Wilderness

Surrounded by the beauty of nature, you may feel compelled to write about your environment. Find a quiet spot and bring your notebook and pencil. If writing isn’t your thing, try sketching or painting. Photography is another art form that is popular in wilderness spots. If you are camping with kids, get them involved in a family project–perhaps a mural or collage.

Next